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James Gray in his office

The Hands-on AI Playbook

Practical AI guides, patterns, and ready-made tools — for leaders, professionals, and founders who want results, not theory. No technical background required.

I teach AI strategy at UC Berkeley Haas Executive Education, including the largest AI program in its portfolio. Before that I spent nearly a decade at Microsoft, and I’ve served as a Chief Product Officer and Chief Information Officer across global enterprises and startups.

I built this playbook because the best way to accelerate innovation is to make complex things simple — and then share them freely. Everything here comes from real work: building AI systems, teaching live cohorts, and learning alongside a global community of builders.

It’s free, it’s open, and it gets updated constantly. I hope you find something here that saves you time, sparks an idea, or helps you move faster.

I’m based in Austin, Texas.

More about me and the story behind this playbook →

Playbook updates, plus notable releases from Anthropic, OpenAI, and the other AI platforms I follow.

Sunday, July 26, 2026

New: Markdown Basics

A new Markdown Basics page for non-technical readers, plus the builder setup rebuild and the Markdown-first AI Registry.

Saturday, May 16, 2026

Renamed: AI Workflow Framework

The Business-First AI Framework is now the AI Workflow Framework. Same seven steps, same skills, same /handsonai:* commands — just a clearer name that says what it actually is.

Monday, May 4, 2026

One Plugin to Install: Hands-on AI Marketplace Consolidation

Four plugins are now one. The handsonai plugin bundles the Business-First AI Framework, AI Registry, and Agentic Coding skills into a single install. Example agents move to a new gallery.

See all updates →

I write GraymatterMaster AI. Master Yourself. Build What Matters.

It’s a weekly newsletter for builders drowning in AI noise: practical guidance on putting AI to work in your workflow and business, alongside the personal leadership that makes it stick. Paid subscribers get hands-on tutorials, videos, and playbooks. Subscribe →

You can also find me on LinkedIn or at jamesgray.ai.